Benefits of Phoenix Comicon for Arizonans Are More than Financial

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Phoenix Comicon is great for Phoenix economy, but even better for fun and morale of Phoenicians.

Phoenix, AZ, May 30, 2017 -(PressReleasePoint)- Despite arrest of a fan, whose prop guns turned out to be real, new security restrictions, and long lines, Phoenix Comicon 17 was a success. While, when Comicon started in 2002, the words “business” and “comicon” would not have been used in the same phrase, this year’s annual Memorial Day weekend event proved it has become a major economic engine for downtown Phoenix. But it is also a needed and guaranteed good time for Arizona fans, during a usually slow time. 

This year, two of the main celebrity draws could not have more different screen personas or be more beloved by fans. Dick Van Dyke, who joked about movie cosmeticians trying to make him up to look like a 91-year-old man, when he is already a 91-year-old man, was sharp, charming and fun. The dancing and comedic star of Mary Poppins and the Dick Van Dyke Show, and former Cave Creek resident, beamed throughout a strenuous Saturday of autographs, speaking, and photographs. He was gracious and humble, saying that all his successes were surprises and serendipity. 

Danny Trejo, who said he is usually identified as “the Chicano bad guy with the tattoos,” in person, is the opposite of his scowling, murderous on-screen image.  He was funny, honest, and down-to-earth. Trejo talked about his affection for dogs, as much as he did acting. He loves action movies and his image. He also acknowledged his importance as a Latino role model, and discussed his businesses (e.g., Trejo’s Tacos in LA) and his work with drug addicts and AZ prison inmates. 

In addition to filling the coffers of local hotels (sold out), coffee shops (overflowing), and parking lots (some scalping going on there), Phoenix Comicon provides income for local presenters. Of course, there are the artists, like April Reyna, who spoke on the Wonder Woman TV 40th Anniversary panel, and had one of the 900 exhibitors’ booths. But then, in the Movie Fight Scenes: Reality vs Film workshop, representatives from East Valley Krav Maga in Tempe revealed that the only thing that trying the head bump you see in the movies will accomplish is knocking yourself out!

Despite the fantastic programming, the greatest assets of Phoenix Comicon are the attendees. They come in all sizes, ages, colors, professions, and sexual orientations. Chris Fultz, from Phoenix, spent 360 hours making his 7’3” Chewbacca costume. He was covered in fur from head to bottom of his foot-high stilts. On the other extreme, there was a Poison Ivy, who wore only…well, a few strands of fake ivy.  Arizona fans ranged the gamut from first-timers Bryan Lee and Joe Marquis, wanting to learn more about the history of Wonder Woman, to regulars, like Karinne Feher, who came early to get a good seat for Trejo’s talk. There were ASU faculty, like film and television professor (and Batman expert) Joe Fortunato, and students, like civil engineering student Nathan Haeussler, who sat in line to ask Van Dyke a question.

Last year, the attendance was over 106,000, and, with the unexpectedly large crowds on Thursday, this year may set a new record. The benefits of four days for Arizonans, of all ages, to have fun, living out childhood fantasies cannot be measured.

About Denise Meridith Consultants Inc.

Denise Meridith Consultants Inc is a community & public relations firm. CEO Denise Meridith is a long-time journalist, who has written for the Arizona Republic, Business Journal, Examiner.com and others for 20 years. She has written innumerable articles about and covered Phoenix Comicon for the past decade.

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Warren named associate VP of development

Kathi Dantley Warren, currently the senior executive director of development for Duke Cancer Institute, has been named associate vice president of development at Rice University, effective July 10.

Kathi Dantley Warren

With more than 17 years of experience at higher education and medical institutions, Warren will be responsible for the day-to-day operations of individual fundraising programs and also oversee various departments within the Office of Development and Alumni Relations, including gift planning, major gifts, school-based fundraising and annual giving.

All of us at Rice are incredibly excited that Kathi will be joining the Development and Alumni Relations team,” said Vice President Darrow Zeidenstein. “Educated as a scientist, Kathi brings incredible smarts and a wealth of development experience from her work at Cornell and Duke, two of the best development programs in the country. I have zero doubt that both faculty and staff will enjoy working with Kathi as we seek to secure resources to enhance Rice’s mission.”

In her development role with one of the original eight comprehensive cancer centers designated by the National Cancer Institute, Warren transformed the fundraising program from a yearly $18 million enterprise to a $30 million enterprise and successfully completed a $200 million campaign.

Before joining the Duke Cancer Institute and Duke Health in Durham, N.C., in 2014, Warren served as assistant dean for alumni affairs and development at Cornell University’s College of Engineering, where she created its first alumni affairs and development strategic plan and alumni engagement plan. Over a four-year period she increased annual revenues by 245 percent – from $22.7 million to more than $56 million – and helped achieve the second-best fundraising year in the college’s history. Through philanthropy she also enabled the college to create and endow several new programs, including an engineering leadership program and teaching excellence institute.

“It gave me great joy to see the legacy that this created,” Warren said. “Faculty and students are benefiting from those programs that were the result of a partnership with donors and institutional leadership.”

Warren has an M.A. in cell and molecular biology and microbiology from Duke University and a B.A. in biology from Hampton University. She found herself drawn to the development profession after thinking about how she had been impacted as the recipient of an undergraduate scholarship and graduate fellowship. She learned more about the profession that made that scholarship and fellowship possible and became a development associate at the Robert H. Smith School of Business at the University of Maryland, College Park, where she worked her way up to associate director of development.

She met a refugee from an African country at a University of Maryland scholarship event for donors and recipients and kept in touch with him. After graduating, the refugee got a job at the United Nations and then returned to his home country to try to assist people there, but none of that would have happened if he had not received the scholarship. “That was hugely impactful,” Warren said. “The scholarship changed not only his life, but the lives of others.” She said experiences like this helped her to find meaning in the development profession. “It’s very rewarding,” she said.

Warren’s career in development includes more than 10 years of leading teams during fundraising campaigns of more than $1 billion. She said the best institutions find a way to blend the scientific tenets of fundraising with “the art of cultivating meaningful, lifelong relationships with an institution,” and Rice’s ability to do that was a key factor in her decision to join the university’s development team.

“Rice has an excellent story to tell and a visionary leader in President David Leebron,” Warren said. She noted that Rice’s prestige as a research institution, its liberal arts programs, its residential college system and its unique landscape in an urban setting are “very compelling and really engender not just investments but partnerships with donors” and can lead to “transformational gifts.”

Originally from Alexandria, Va., Warren said she is excited to come to Rice and to make a home in Texas for her family, which includes her husband, Stephen; her 11-year-old son, Bennett; and Pearl, a Piston terrier who is “the sweetest dog on the planet.” Warren is an avid sports enthusiast who likes to run, lift weights and play basketball with her son. She also enjoys cooking and acrylic painting.

Here Are Four Times When It’s OK to Go Off Message

It’s common for public relations clients to have a specific idea of exactly what topics they want to cover and which outlet they hope to be featured in, and they are often skeptical when presented with anything outside of that blueprint. In many cases, it’s the public relations specialist’s responsibility to convince them otherwise. We all know that a brand should have multiple methods of reaching goals to be successful, and that numerous successful placements that don’t directly reach the target consumer are still valuable for overall brand strategy.

While not all press is good press, the more earned media coverage you receive, the more likely you are to be noticed and remembered by your target audience. Here are four instances when you should consider going off-message:

Reach Your Target Audience

If you are presented with an opportunity to get in front of your target audience by discussing something that might be outside your niche, but still well within your area of expertise, take it. Waiting around for a client’s perfect earned media opportunity could mean missing out on plenty of other worthwhile placements.

Journalists and editors are working on their own agenda, so to get the media coverage you want, you sometimes might have to concede to discussing a topic that is not exactly what you hoped. Diversifying your talking points can be a good thing if you plan on building a relationship with the outlet in the future as it will keep your viewpoints and content from getting stale.

Bolster credibility and mention volume

Perfect media mentions won’t come around every day, and relying just on those opportunities can mean that your press isn’t happening frequently enough to be relevant. If your company appears in a multitude of other outlets, it increases the likelihood that consumers and other journalists will find you during their research. Working with lower tier (but still established) outlets can also be a great entryway to discussing topics within your area of expertise. If you are frequently quoted as an expert on a particular topic, your ideal outlet could me more likely to include you on future stories.

Display value proposition

The excuse “It doesn’t reach my target audience” is not a valid reason for not contributing to an earned media article, especially if it is with a well-established outlet. Media placements in high-tier outlets can be leveraged to land similar opportunities at outlets that do reach your target audience. Additionally, displaying media coverage from high-tier outlets gives you third-party credibility. A quote or published article in a respected publication validates your credibility in the eyes of the consumer and press.

Add SEO value

To survive and succeed in today’s digital age, it is imperative that brands have an online presence and can be easily found. Published content and quotes that are accompanied with a link to your website are extremely valuable in improving your website’s ranking. While you can’t guarantee that a journalist or influencer will link to your brand’s website when quoting you, in a contributed article you can ensure it is. As previously mentioned, quotes in well-established outlets are valuable even without a link to your website, but contributed articles allow you to ensure that links and keywords are optimized in your website’s favor.

If an opportunity doesn’t fit directly with a brand’s main message, your first instinct might be to turn it down. Before you do, consider which potential outlets and opportunities could contribute to each of your end goals. Maybe something doesn’t directly reach your audience but it gives you a ton of third party credibility or SEO. These types of media opportunities are always worthwhile when presented by a credible, high-tier outlet. 

Don’t discount opportunities even if their face-value isn’t quite synergistic with your primary goal. Even if you think that a particular opportunity may be missing your target consumer, consider how it could add value and credibility to your brand in other ways.

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Kaitlyn M. Smith is an account executive at Flackable, a national financial public relations and digital marketing agency. Follow Kaitlyn on Twitter: @Kaitlyn_Perez

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PRWeek Names Weber Shandwick Global Agency of the Year for Third Consecutive Year

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− Firm and Client Partners Recognized Across Seven Campaign Categories; Campaign of the Year for “Daughters of Mother India” –

Weber Shandwick, one of the world’s leading global communications and engagement firms, was named 2017 Global Agency of the Year at the PRWeek Global Awards in London. The honor comes on the heels of the firm’s recognition as PRWeek 2017 U.S. Agency of the Year, making this the third consecutive year PRWeek has awarded Weber Shandwick these agency honors.

This recognition reflects the strength of our global network and our highly collaborative culture, which fuels creativity and innovation,” said Andy Polansky, CEO of Weber Shandwick. “The awards success is a proud moment for our teams around the world, and we appreciate our partnership with clients who challenge our firm to create great work every day.”

The PRWeek Global Awards honor transformative work that reflects the highest standards in building brands, establishing trust and enabling the growth of international enterprise. Ranging across 23 categories, the awards celebrate the best communications across the globe. 

Weber Shandwick and its client partners earned several awards for world-class campaigns across seven categories, including work with filmmaker Vibha Bakshi for the documentary “Daughters of Mother India,” which was designated Campaign of the Year and also won in both the Issues & Crisis and Global Impact categories. The firm was also recognized with ActionAid UK for the “#Brutal Cut” campaign, which won in the Non-profit category; with Pearson for “The Alphabet of Illiteracy,” which won the Corporate Social Responsibility category and received a high commendation in Global Integration; and with Sonos, which won Global PR Breakthrough for the “Music Makes it Home” campaign.

Weber Shandwick has earned several industry honors this year in addition to this recognition from PRWeek, including being named an Advertising Age Agency A-List Standout and The Holmes Report’s North America Agency of the Year. The firm was also named 2016 Global Digital Agency of the Year by The Holmes Report and was the most awarded PR firm at the 2016 Cannes Lions International Festival of Creativity.

About Weber Shandwick

Weber Shandwick is a leading global communications and engagement firm in 79 cities across 34 countries, with a network extending to 127 cities in 81 countries. The firm’s diverse team of strategists, analysts, producers, designers, developers and campaign activators has won the most prestigious awards in the world for innovative, creative approaches and impactful work. Weber Shandwick was the only public relations agency included on the Advertising Age Agency A-list in 2014 and 2015 and the only PR firm designated an A-List Agency Standout in 2017. Weber Shandwick was honored as PRWeek’s Global Agency of the Year in 2015, 2016 and 2017, The Holmes Report’s Global Agency of the Year in 2010, 2012, 2014 and 2015 and The Holmes Report’s Global Digital Agency of the Year in 2016. The firm deploys deep expertise across sectors and specialty areas, including consumer marketing, corporate reputation, healthcare, technology, public affairs, financial services, corporate social responsibility, financial communications and crisis management, using proprietary social, digital and analytics methodologies. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com.

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WYDOT reminds residents to not post signs on department property

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The Wyoming Department of Transportation wants to ensure the public stays safe so officials are reminding people to not post signs on traffic signal poles or on department property.

When a person places a sign announcing garage, yard or house sales on utility poles, traffic signs, highway markers and other WYDOT property, they can potentially get injured because they’re an area where there’s traffic.

With the weather getting nicer we have seen an increase in the number of signs our crews are having to remove from traffic signal poles and the right-of-way fence or from the right of way itself advertising garage sales,” said Ronda Holwell, WYDOT public relations specialist in Sheridan. “We understand signs are placed to help businesses or individuals, but safety issues arise when utilizing the traffic signal poles and the rights-of-way.”

Wyoming statute (W.S. 6-6-301-307) prohibits the placing of signs or objects within highway rights-of-way. Fines and even jail time can be inflicted on those who don’t follow the law. Wyoming statute (W.S. 24‑10‑104) states that outdoor advertising must meet certain conditions for placement.

These objects can cause safety concerns, said Holwell adding that WYDOT’s number one goal is to provide a safe travel experience.

“We don’t want to be liable for an injury or death because we allowed someone to place objects in the right-of-way, which therefore obstructed someone’s view or distracted them, causing an accident,” she said.

For information regarding this release please contact Ronda Holwell, District 4 public involvement specialist at (307) 674-2356 or (307) 752-3022. 

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Driving lane gone on Chief Joseph Scenic Highway slide

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A moisture-related slide near Dead Indian Creek on Chief Joseph Scenic Highway (WYO 296) continues to move, as the northbound lane of the highway continues to move downhill.

“We have lost the northbound lane of the highway, but we are maintaining two-way traffic,” said Wyoming Department of Transportation District Engineer Pete Hallsten of Basin. “Our Cody maintenance crew has filled in the ditch on the uphill side of the highway and surfaced it with mill tailings to provide adequate width for two-way traffic at the present time.

If the hillside continues to slide this spring and summer, Hallsten said WYDOT is planning for the possibility of not having enough room for one-way traffic on the highway. “The roadway to Cooke City (Montana) is now open for the season, so people who live in this valley have another way out of the Sunlight and Crandall areas if we lose the entire width of the highway,” he said.

The Dead Indian Creek slide is in the roadway at milepost 26.1, about 20 miles west of WYO 296’s intersection with WYO 120. The slide caused the roadway to begin dropping in March.

Hallsten said the long-term repair of the slide “is now beyond what we could do with our maintenance crews. (WYDOT) Geology is still mapping this slide to determine how big it is and what is causing it. We still have not determined what it will take to stabilize the slide and repair the road. We believe this could be a small failure within a giant ancient landslide.”

For information about this news release, contact WYDOT public relations specialist Cody Beers at (307) 431-1803.

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How to Put the Social into Your Public Relations Activities

Social media—or shared media as we refer to it in the PESO model—is increasingly becoming your most important brand communications channel. Not only does it give you an unprecedented ability to get to know and build relationships with journalists and industry influencers you want to work with, it’s a direct communication line between you and your customers.

But somehow, despite social media being an incredibly effective two-way communication tool, much of what brands do on social is yell about how great they are and selfishly pump out their own content. They automate shares of their content. They auto-reply to interactions. They send automated direct messages that ask you to buy their products, share their content, or comment on their most recent idea.

A lot of times, there’s not much that’s social about what’s going on in social media.

And that’s a huge mistake!

Every social media post you share is going to be viewed prospective customers and long-time fans, and you want every interaction to be positive. That’s why it’s important to make sure you have a significant social interaction component to your shared media plan.

Five Easy Ways to Put the Social Back in Social Media

Regardless of how many fans you have on social media, you can—and should—have a plan for regularly engaging with them. You should create content that invites conversation and collaboration with your audience, not just passive consumption.

Here are some practical ideas to make this happen:

  • Schedule it in. Prioritize engaging with followers several times per week. Put that into the official social media plan. Don’t require your social media manager to be in days full of meetings with no breaks. This defeats the purpose.

  • Livestream video. Blogging is great for sharing information, but if it’s two-way conversation and engagement you want, livestreaming is the way to go. Complement your announcements and content and take the topic to live video so you can answer comments and questions live. As a bonus, this is a great way to hear how your fans feel about you without conducting expensive research.

  • Ask questions. Communications pros spend a lot of time (and money) trying to better understand their audiences. This overlooks an incredibly obvious way to tackle the issue, without additional cost: Ask them! Twitter has built-in polls that are great for taking a quick pulse-check and sparking conversation.

  • Build influencer relationships. Compliment journalists on a well-done article and share it with your audience. Give an industry blogger another source or point-of-view (other than yours) that would fit in a follow-up to a recent article. Ask industry analysts questions about their most recent research. Take advantage of the unprecedented access social media provides to start building relationships well before you have an ask.

  • Amplify user-generated content. User-generated content is created by your fans all the time. Use the social listening tool of your choice so you can track when someone creates content on your behalf. Then reach out to its creator and ask permission to share it on your social channels. Not seeing that much user-generated content? Give your fans a call-to-arms and ask for it!

Shared media is a critical part of the PESO communications model. But it’s important to remember that it’s not just as a distribution channel. It is a valuable communications channel and should be treated as such. Make sure you keep the social in social media and regularly use it for two-way conversations with your audience.

How to Put the Social into Your Public Relations Activities

Social media—or shared media as we refer to it in the PESO model—is increasingly becoming your most important brand communications channel. Not only does it give you an unprecedented ability to get to know and build relationships with journalists and industry influencers you want to work with, it’s a direct communication line between you and your customers.

But somehow, despite social media being an incredibly effective two-way communication tool, much of what brands do on social is yell about how great they are and selfishly pump out their own content. They automate shares of their content. They auto-reply to interactions. They send automated direct messages that ask you to buy their products, share their content, or comment on their most recent idea.

A lot of times, there’s not much that’s social about what’s going on in social media.

And that’s a huge mistake!

Every social media post you share is going to be viewed prospective customers and long-time fans, and you want every interaction to be positive. That’s why it’s important to make sure you have a significant social interaction component to your shared media plan.

Five Easy Ways to Put the Social Back in Social Media

Regardless of how many fans you have on social media, you can—and should—have a plan for regularly engaging with them. You should create content that invites conversation and collaboration with your audience, not just passive consumption.

Here are some practical ideas to make this happen:

  • Schedule it in. Prioritize engaging with followers several times per week. Put that into the official social media plan. Don’t require your social media manager to be in days full of meetings with no breaks. This defeats the purpose.

  • Livestream video. Blogging is great for sharing information, but if it’s two-way conversation and engagement you want, livestreaming is the way to go. Complement your announcements and content and take the topic to live video so you can answer comments and questions live. As a bonus, this is a great way to hear how your fans feel about you without conducting expensive research.

  • Ask questions. Communications pros spend a lot of time (and money) trying to better understand their audiences. This overlooks an incredibly obvious way to tackle the issue, without additional cost: Ask them! Twitter has built-in polls that are great for taking a quick pulse-check and sparking conversation.

  • Build influencer relationships. Compliment journalists on a well-done article and share it with your audience. Give an industry blogger another source or point-of-view (other than yours) that would fit in a follow-up to a recent article. Ask industry analysts questions about their most recent research. Take advantage of the unprecedented access social media provides to start building relationships well before you have an ask.

  • Amplify user-generated content. User-generated content is created by your fans all the time. Use the social listening tool of your choice so you can track when someone creates content on your behalf. Then reach out to its creator and ask permission to share it on your social channels. Not seeing that much user-generated content? Give your fans a call-to-arms and ask for it!

Shared media is a critical part of the PESO communications model. But it’s important to remember that it’s not just as a distribution channel. It is a valuable communications channel and should be treated as such. Make sure you keep the social in social media and regularly use it for two-way conversations with your audience.

Culture Of Clyde Group: Agency Announces New Awards, Hires, Clients

Industry: Public Relations

Defined by innovative staffing culture, agency growth surges

Washington, DC (PRUnderground) May 10th, 2017

Washington-based communications and public affairs firm Clyde Group announced a new round of hires, clients and awards today, fueled by an innovative staffing and hiring culture highlighted in past weeks by NBC News and The Associated Press.

Clyde Group founder and managing director, Alex Slater, has been selected to the “PR Executive of the Year” shortlist by FAXIES, which recognizes excellence in public relations based on innovation and effectiveness. This follows Slater’s recognition as one of PR Week’s “40 Under 40.” Clyde Group also received accolades for its campaign with Sallie Mae and rapper Dee-1 that won the 2017 Bulldog Media Relations Awards for “Best Use of Personality/Celebrity Silver Award,” and the firm was recently shortlisted for PRWeek’s 2017 “Boutique Agency of the Year” award.

“Clyde Group strives to be the best agency to work with, and the best agency to work for,” said Slater. “We’re proud of the recognition we’re receiving, but more importantly, we are focused on constantly producing the best results for our clients. When it comes to securing positive media coverage, we’re the best in the business.”

Clyde Group is also expanding its staff, announcing the hires of Chris Lundquist, formerly of Ward Circle Strategies, as manager, and Richard “Boot” Bullwinkle and Crosby Armstrong as associates. These new hires come to an exceptional company culture recently highlighted in national news outlets. NBC News recognized that Clyde Group’s “growth has surged, the caliber of recruits has heightened, and employees rate the culture as ‘excellent’ when surveyed.” Senior Associate, Ryan Myers, has also been promoted to Content Manager to help further highlight the firm’s expertise and thought leadership.

Strong culture and widespread recognition have delivered new clients to Clyde Group in the past month, including Special Olympics DC. The firm has also been tapped to promote two new books: “Bright Spots & Landmines: The Diabetes Guide I Wish Someone Had Handed Me” by The diaTribe Foundation’s Adam Brown, and “The Speech Teacher” by renown parenting expert Molly Dresner.

“We partner with our clients in a way we feel is authentic and unique,” said Aubrey Quinn, vice president, Clyde Group. “When you work with us, you’re not only getting access to the best high level, strategic advice, but also the hands-on implementation that delivers outstanding media coverage. We are proud to have built a roster of professionals you can be excited to work alongside. We consider our clients friends, and vice versa.”

About Clyde Group

With the mission of being the best place to work, and the best agency to work with, Clyde Group is a Washington-based communications and public affairs agency advising global corporations, major non-profits, advocacy groups and exciting start-ups. For more information, visit clydegroup.com.

Advertising, Public Relations, And Related Services Market 2017: Overview, Top Manufactures, Market Demands, Opportunities, In-Depth Analysis and Forecasts to 2021

The Advertising, Public Relations, And Related Services Market report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider Advertising, Public Relations, And Related Services market, and compares it with other sectors.

The advertising, public relations, and related services market comprise establishments offering services for planning, developing, creating and managing advertisement and promotional activities.

The Advertising, Public relations, And Related Services Global Market Briefing provides strategists, marketers and senior management with the critical information they need to assess the global advertising, public relations, and related services.

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The Advertising, Public Relations, And Related Services Market Report answers the following questions: Where is the largest and fastest growing market for Advertising, Public Relations, And Related Services? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward?

Key Players in Advertising, Public Relations, And Related Services Global Market Analytics Report 2016

  • Omnicom Group,
  • WPP,
  • Publicis Groupe,
  • Interpublic and Dentsu

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The Advertising, Public Relations, And Related Services Market report competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. And its key financial deals which have shaped the market in recent years are identified.

Scope of Advertising, Public Relations, And Related Services Market Report:

  • Markets Covered: Advertising Agencies, Promotional Products, Public Relations, Direct Mail Advertising, Billboard and Outdoor Advertising, Media Buying Agencies, Media Representative Firms and Print Advertising Distribution.
  • Geographic scope: Americas, Europe, Asia, Middle East and Africa, Oceania.
  • Time series: Five years historic and forecast.
  • Data: Market value in $ billions.
  • Data segmentations: Regional breakdowns, market share of competitors, key sub segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Price of Report: $ 750 (Single User Licence)

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  • Get up to date information available on the specialized design services market globally.
  • Identify growth segments and opportunities.
  • Facilitate decision making on the basis of historic and forecast data and understand the drivers and restraints on the market.
  • Develop strategies based on likely future developments.
  • Gain a global perspective on the development of the market.

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Detailed TOC of Advertising, Public Relations, And Related Services Global Market Briefing 2017

Table of Contents

  • Advertising, Public Relations, And Related Services Market Characteristics 5
  • Advertising, Public Relations, And Related Services Market Historic Growth 6
  • Drivers of the Market 7
  • Restraints on the Market 7
  • Advertising, Public Relations, And Related Services Market Forecast 9
  • Drivers of the Market 10
  • Restraints on the Market 10
  • Advertising, Public Relations and Related Services Compared With Other Segments Of General Professional Services 12
  • Global General Professional Services Market, Split By Segments, 2016, $ Billion 12
  • Architectural, Engineering Consultants and Other Related Services 13
  • Management Consulting Services 13
  • Advertising, Public Relations and Related Services 13
  • Scientific Research & Development Services 13
  • Environmental Consulting Services 13
  • Global General Professional Services Market, Historic and Forecast, By Segment, 2012 – 2020 14
  • Advertising, Public Relations and Related Services Market Regional and Country Comparison 15
  • Global Advertising, Public Relations and Related Services Market, Split By Region, 2016 15
  • Global Advertising, Public Relations and Related Services Market, Historic and Forecast Growth Rate, By Region, 2012 – 2020 17
  • Global Advertising, Public Relations and Related Services Market, Split By Country, 2016 18
  • Global Advertising, Public Relations and Related Services Market, Historic and Forecast Growth Rate, Split By Country, 2012 – 2020 20
  • Advertising, Public Relations, And Related Services Market Segmentation 22
  • Advertising, Public Relations, And Related Services Market Size, Split By Segments, 2016, $ Billion 22
  • Advertising Agencies 23
  • Promotional Products 23
  • Print Advertising Distribution 23
  • Advertising, Public Relations, And Related Services Market Competitors 24
  • Advertising, Public Relations, And Related Services Market Key Mergers and Acquisitions 29
  • Advertising, Public Relations, And Related Services Market Trends and Strategies 30
  • Occasion Based Marketing 30
  • Innovations In Billboard Advertising 30
  • Increased Adoption Of Digital Advertisements 30
  • Professional Services Appendix 32
  • Accounting Services 32
  • Design, Research, Promotional And Consulting Services 32
  • Architectural, Engineering, And Related Services 32
  • Specialized Design Services 33
  • Management Consulting Services 34
  • Environmental Consulting Services 35
  • Scientific Research And Development Services 35
  • Advertising, Public Relations, And Related Services 36
  • Market Research And Other General Professional Services 36
  • Photographic Services 37
  • Legal Services 37
  • Research Methodology 38
  • Abbreviations 38
  • Currencies 38
  • Research Inquiries 38
  • The Business Research Company 38

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